From the March 2006 issue of Benefits Selling Magazine • Subscribe!

Companies join forces for retirement product

IMPACT TECHNOLOGIES GROUP, a provider of financial sales software for the banking, capital markets and insurance industries, announced that The National Life Insurance Co. has selected the company's Retirement Road Map sales system for its national field representatives.

The service provides a retirement planning solution that targets baby boomers. As part of the licensing agreement, National Life also will purchase Impact's Web-based financial sales and collaboration platform, PlanLab, which automates the financial sales process across an enterprise, from initial fact finding, to financial plan generation, enabling financial advisors to work more efficiently with clients and close more sales.

Impact introduced Retirement Road Map to offer financial advisors a planning application that focuses specifically on retirement distribution preparation by helping advisors develop a sound financial plan based upon assets and
income their clients will have through their retirement years. It includes a detailed marketing program for advisors to create custom retirement distribution plans by analyzing an individual's needs, income and assets and assisting advisors in determining appropriate policies, annuities and other planning options.

"As we prepare to address the financial planning needs of the millions of baby boomers who will be retiring over the next few years, we had to find a product that specifically addressed that market," says Ron Merolli, director of advanced sales for National Life. "Retirement Road Map from Impact is tailored specifically for boomers. By licensing this application, we are confident our field force is prepared to meet our clients' comprehensive retirement planning needs."

"Retirement Road Map enables National Life's field reps to quickly answer some of the more common questions boomers have, such as 'Do I have enough money to retire? Will I run out of money?'" Impact President Kevin
Clay says. "With this tool, National Life will quickly become a dominant force in the baby boomer retirement planning market."

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