From the June 2009 issue of Benefits Selling Magazine • Subscribe!

HSA debit cards major selling point

In a survey of nearly 900 health savings account holders who use a debit card to access their account, two-thirds said the "availability of the card influenced their decision to sign up for the benefit." Almost three-quarters said having a card made it easier to use their account funds.
Communication about card benefits doesn't appear to be a problem. Almost all respondents (92 percent) said they knew how and where to use the card, as well as which items are eligible for pre-tax treatment.
The survey was conducted by Evolution Benefits and distributed to MasterCard cardholders at 10 employers in various industries.

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