From the May 2010 issue of Benefits Selling Magazine • Subscribe!

Paperless enrollment a surging trend

According to a Guardian survey, waves of employees are going paperless during enrollment season. The past five years have witnessed a 165 percent growth rate in the proportion of employees that use some combination of Web-based technology to enroll in their benefits.

Experts at Guardian say paperless technology is not just for younger generations. "Surprisingly mature workers also embrace online access to their benefits," says Elena Wu, group marketing and worksite officer for Guardian.

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