A new year is upon us, and it's time for resolutions. Besides the same old items on your list (less weight, lower golf scores, more family time and reading time, etc.) we want to suggest you add one about your voluntary insurance efforts.
We all know about voluntary insurance, that line of business dominated by two or three old-line worksite giants. For the rest of the industry, it's a quiet little side business that helps spread costs, provides off-cycle sales activity, and uses up excess underwriting capability.