First impressions are apparently more important than we realize.
A University of Wisconsin study of CEOs suggests those who scored highest on a facial attractiveness index bring better stock returns early in their tenure and higher returns at times of merger and acquisition announcements. Yes, you read that correctly: Having beautiful people on the job is apparently good for the bottom line.
In a paper titled "Beauty is wealth: CEO appearance and shareholder value," economists Joseph T. Halford and Hung-Chia Hsu laid out their case that magazine-cover looks do, indeed, positively influence shareholder value.
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