It’s so tempting and easy: screening job applicants on Facebook or other social media. Everyone does it, right?
If not everyone, then certainly a growing number of hiring managers and HR professionals certainly do. CareerBuilder a couple of years ago found that 37 percent of respondents to one of its surveys reported they review applicants’ social media sites, while 29 percent indicated that they had not hired applicants due to what they learned.
The Florida State study focused on Facebook, the most visited website in the world and the most widely used social media platform. The researchers captured Facebook profiles of graduating college students who were applying for jobs. Recruiters viewed the same applicants’ profiles and made judgments concerning applicants’ suitability and their knowledge, skills, abilities and other characteristics. The researchers then correlated the recruiter ratings with applicants’ subsequent job performance and turnover.
Their primary conclusion?