Employee benefits and what they represent to a business today are far more complicated than in years past. Employers recognize that, now more than ever, attracting and retaining quality employees is as much about the quality of their benefit packages, human resources and corporate culture as it is about the salary and career advancement opportunities they offer.
This is particularly true for companies seeking out employees from within the Generation X, Y and Z pools. No one recognizes this more than the estimated 700-900 professional employer organizations operating across the nation. They are the quintessential resource for market-responsive, comprehensive employee benefits, payroll and tax administration, and related regulatory compliance services.
The PEO advantage
Working with a reputable PEO is a proven route to a broker’s enhanced market position. Practically speaking, the broker gains on multiple fronts: