We're all painfully aware of the crisis in our industry, but the source of it isn't what's been getting all the blame. Despite the finger pointing, PPACA isn't the problem; it's merely pulled back the curtain on a problem that's been there all along.
We've had it way too easy way too long.
Now don't get me wrong, selling is never easy, but if "easy" is a relative measure of the reward received for a given effort, I can't conceive of another industry where it's easier to generate huge financial rewards for, what is all too often, mediocre effort.
Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.
Your access to unlimited BenefitsPRO content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Critical BenefitsPRO information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
- Exclusive discounts on ALM, BenefitsPRO magazine and BenefitsPRO.com events
- Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
Already have an account? Sign In
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
