"The future is already here — it's just not evenly distributed," said William Gibson, cyberpunk author.

Cyberpunk is a subgenre of science fiction where plots are set in the future and the characters are marginalized and victimized by wimpy governments and the sinister greed of major corporations. They rail against the establishment, designing creative solutions to their own challenges, using technology in ways that were never intended by their inventors.

Why is this relevant to insurance? If you think about Mr. Gibson's quote and the themes of his genre, they are spot on. The future has been here for years, starting on the fringes of society; and once it became more mainstream, its label changed to "present."

Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.

  • Critical BenefitsPRO information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and BenefitsPRO.com events
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.