The typical argument in favor of the United States’ uniquesystem of health care often centers on the freedom consumers have to choose thebenefits that best meet their needs.
|In reality, however, few Americans are truly health care shoppers. Most getinsurance through their employer, and even if the employer offersan array of options, many employees don’t understand the benefitsthey can choose from.
|A recent poll by Chicago-based employee communication softwarecompany Jellyvision found that 48 percent of U.S. workers saythat making choices about healthinsurance is “very stressful.” Forty-one percent sayenrolling in their employer’s health plan is very confusing.
|Roughly half of the 2,000 benefit-eligible employees surveyedsay they don’t know what the out-of-pocket maximum is for theirhealth plan. A similar percentage couldn’t say what their employercontribution to the plan was.
|The key for employers is the 56 percent who say they wouldappreciate help from the company in making health plan decisions.That figure, argues HR Dive, represents a major opportunity foremployers to help workers out. The best way to help them through aprocess they find convoluted, it adds, is by using simple languageto explain the steps and options.
|“Employers are seeing success with the right combination ofaccurate, clear information and tools to explain the perks inclean, clear language,” writes HR Dive’s Tom Starner.
|While past surveys have shown that American workers stronglyconsider benefits when choosing a job, there is an equal amount ofevidence that shows they don’t have a strong grasp of the benefitstheir employers offer them, including health insurance andretirement.
|Much of the ignorance is because of the fact that forgenerations, many employers have offered comprehensive insurancethat covered the great majority of workers’ health care costs.Relatively few workers with employer-based insurance had to makedecisions about costs; those were made by the employer and remainedlargely hidden from the average employee.
|After nearly two decades of rapidly rising health costs,however, many employers are moving toward high-deductible healthplans or consumer-driven health plans. More are also offering agreater array of plans for workers to pick from.
|In the long term, advocates hope, employees will become moresophisticated health care shoppers and make choices that prod thehealth care system into competing for consumers in a way that ismore in line with traditional market economics. But the countrystill has a ways to go.
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