Benefits Selling Magazine January 2012
Cover Story
Who would you buy from?
Research reveals that maybe when it comes to insurance and other financial products, more human might not be more successful.
Continue Reading | View Past Issues | Subscribe | Digital Issue
Storeylines
-
Time to scratch that seven-year itch
We need to go beyond benefits selling—into benefits surviving
Special Feature
-
Bridge the gap
More brokers than ever are turning to gap plans to plug the holes
Departments
-
Benoit: What I’ve learned
Warren Benoit was one of the first brokers featured on the cover of Benefits Selling and the first keynote speaker at the inaugural Benefits Selling Expo but his journey since then has been anything but boring.
Competitive Advantage
-
Voluntary still has value
There’s been a lot of talk about voluntary benefits, but there’s value in understanding market hurdles as well opportunities.
Feature Content
-
Balance client expectations
Most of us would never retain a lawyer who promised we would be her “24th most important case this month.” But the reality is that good attorneys take every case seriously.
-
Thinking like Steve Jobs
Integration. It’s the new buzzword and a major theme at most multi-line carriers.
-
Your guide to health care
Even health care requires a guide—someone who can show you around, speak the language and understand the laws and customs.
Benefits Newswire
-
Employees pay more for worse care
Annual premiums rose in every state from 2003-2010
-
Study reveals ‘gaping hole’ in health care
Most Americans aren’t healthy—and they aren’t getting any better not following the advice of their primary care doctors.
-
One nation, divided under health reform
The American public is divided on whether to repeal all of the Affordable Care Act, or just the mandate requiring everyone to buy health insurance.
Columns
-
Three sure-fire 401(k) predictions for 2012
The new year rings in two traditional lists: “Resolutions” and “predictions.”
-
The year of living differently
It’s time for a change, and you’re serious this time. You’re going to generally do it differently in 2012.
-
Double the impact of your wellness program (without adding cost)
While the vast majority of companies in the U.S are now offering wellness programs, most would admit their program is far from perfect.
Source List
What's Next
-
Choosing the best enrollment method – part 1
What is the best method for enrolling voluntary products?











