{
  "author": {
    "name": "Jim Priebe",
    "webUrl": "/author/profile/jim-priebe/",
    "description": "",
    "imageLarge": "https://secure.gravatar.com/avatar/f16d6fc2845f417ea0e93a3f2b6cd37d?s=136&d=mm&r=g",
    "estimate": 5,
    "social": [],
    "articles": [
      {
        "uri": "/2024/04/15/benefits-advisors-secret-weapon-personalization-with-data/",
        "title": "Benefits advisors' secret weapon: personalization with data",
        "byline": "Jim Priebe",
        "kicker": "",
        "prettyDate": "April 15, 2024",
        "timeToRead": "6 minute",
        "image": {
          "uri": "https://images.benefitspro.com/contrib/content/uploads/sites/412/2024/04/AdobeStock_531929880.jpg",
          "width": "620",
          "height": "372"
        },
        "authors": [
          {
            "webUrl": "/author/profile/jim-priebe/",
            "name": "Jim Priebe"
          }
        ],
        "kickerNode": [],
        "summary": "Benefits advisors serve as advocates for change by encouraging employers to adopt personalized health initiatives.",
        "body": null
      },
      {
        "uri": "/2011/07/20/your-new-job-health-and-wealth-advisor/",
        "title": "Your new job: Health and wealth advisor",
        "byline": "Jim Priebe",
        "kicker": "",
        "prettyDate": "July 20, 2011",
        "timeToRead": "4 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/jim-priebe/",
            "name": "Jim Priebe"
          }
        ],
        "kickerNode": [],
        "summary": "You may think of yourself as a health care benefits broker or advisor. But did you also know that you are in the financial planning business?",
        "body": null
      },
      {
        "uri": "/2011/06/21/cost-savings-improved-wellness-make-the-case-for-h/",
        "title": "Cost savings, improved wellness make the case for HSAs",
        "byline": " Jim Priebe ",
        "kicker": "",
        "prettyDate": "June 21, 2011",
        "timeToRead": "4 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/jim-priebe/",
            "name": "Jim Priebe"
          }
        ],
        "kickerNode": [],
        "summary": "Many brokers today remain skeptical that consumer-directed health plans will fulfill their promise. But they are missing the point: the connection between health and financial security is clear to employers and, increasingly, to their employees.",
        "body": null
      },
      {
        "uri": "/2011/05/24/prospecting-for-new-business-dont-overlook-the-pub/",
        "title": "Prospecting for new business? Don’t overlook the public sector",
        "byline": " Jim Priebe ",
        "kicker": "",
        "prettyDate": "May 24, 2011",
        "timeToRead": "3 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/jim-priebe/",
            "name": "Jim Priebe"
          }
        ],
        "kickerNode": [],
        "summary": "Straining to maintain long-term solvency, governors, mayors and county commissioners are seeking new, creative ways of providing cost-effective health care coverage for both active and retired workers. For many, consumer-directed health plans are an increasingly attractive option.",
        "body": null
      },
      {
        "uri": "/2011/04/19/5-steps-to-higher-hsa-participation-and-employee-s/",
        "title": "5 steps to higher HSA participation and employee satisfaction",
        "byline": " Jim Priebe ",
        "kicker": "",
        "prettyDate": "April 19, 2011",
        "timeToRead": "4 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/jim-priebe/",
            "name": "Jim Priebe"
          }
        ],
        "kickerNode": [],
        "summary": "Based on experience, I recommend five best practices that can help employers achieve better participation rates, stronger HSA balances and higher employee satisfaction rates.",
        "body": null
      }
    ]
  }
}