Photo: Getty Images

Chances are your clients already insure their life, their car, and their home.  But they often overlook insuring their most important asset–their ability to earn an income.  That paycheck is the primary source of funding for a lifetime of things, from basic necessities to their long-term hopes and dreams.  The millions that can be earned over the course of a 40- or 50-year career is surely an asset worth insuring.

But what would happen to your clients if their income stopped because of illness or injury?  Without a paycheck, how long could your client pay rent and utilities, buy groceries, make student loan payments, etc.?  In all likelihood, life as they know it would be thrown significantly off course.

Complete your profile to continue reading and get FREE access to, part of your ALM digital membership.

Your access to unlimited content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and events.
  • Access to other award-winning ALM websites including and

Already have an account?


© 2023 ALM Global, LLC, All Rights Reserved. Request academic re-use from All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Dig Deeper



Join BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join now!

  • Unlimited access to - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including and
  • Exclusive discounts on and ALM events.

Already have an account? Sign In Now
Join BenefitsPRO

Copyright © 2023 ALM Global, LLC. All Rights Reserved.