My most recent column featured some questions to consider about the benefits industry and I promised to provide some context this month on finding answers to the most important questions for your business. The questions provided may not all be appropriate for your organization, and my list was never intended to be a complete or fully accurate list of all the best questions. Before looking for answers, determine the problems that are most important to your organization.

Once you have established your list of most important questions/problems, begin by asking why these are such priorities. Understanding the why will help you focus and better understand where you may be likely to find the best solution.

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