Fresh out of the Marines in 1969, I studied ethics. We read the famous early philosophers who gave us the foundation of ethical thinking. Dry, boring and academic. I’m interested in “thinking about something” only as it affects behavior. So, this articles brings your behavior and ethics together. Now, I call that exciting!

What do these words mean to you: respect, integrity, communication and excellence? Can you see in them a secret formula to produce vile disregard for humanity? Those four words were the cornerstone of Enron’s code of ethics.

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