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More than 90 percent of employers are willing to pay for long-term care benefits for their employees, according to Unum, the leading provider for such benefits. Providing long-term care insurance helps employers attract and retain better employees.

“The increasing awareness and need for long-term care services is propelling the sales momentum in the workplace,” says John Noble, Unum director of long-term care products. “Unum’s sales premium is up 26 percent in the first half of the year. Even more dramatic is that we saw a 54 percent increase in new enrollees.”

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