Thank you for sharing!

Your article was successfully shared with the contacts you provided.

Benefitfocus has launched a new technology that will allow health insurance carriers to offer individual health insurance while tracking the ROI for specific marketing campaigns. Benefitfocus eDirect allows health insurance carriers to reach out to uninsured consumers.

Dig Deeper


Join BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join BenefitsPRO.com now!

  • Unlimited access to BenefitsPRO.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
  • Exclusive discounts on BenefitsPRO.com and ALM events.

Already have an account? Sign In Now
Join BenefitsPRO

Copyright © 2019 ALM Media Properties, LLC. All Rights Reserved.