Polish hotel group Malmaison has enjoyed great success from a series of informational videos designed to boost benefits enrollment, according to Asperity Employee Benefits, the U.K.-based voluntary benefits firm that produced the videos.

The videos use screencasting, which shows keystrokes and mouse movements with an audio track, to walk employees through the enrollement process.

Initial data shows 80 percent of employees who saw the videos later enrolled in the benefits program, according to Asperity. Registration increased 60 percent over the previous quarter.

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