What do you get when you combine some 800 brokers, a bunch ofexhibiting companies, a couple of politicians, nearly two dozeneducational breakout sessions and a lot of energy? The BenefitsSelling Expo 2011, held in the Nashville, Tenn. Gaylord OprylandResort and Convention Center. This year's expo was the biggest yet,with health care reform still at the forefront of attendees' mindsand questions circulating about what government changes will meanfor brokers and their future.
Inside the massive resort, experts in the field educatedattendees on selling trends, connecting with clients and businessstrategies in a recovering economy. And outside the massive groundsof the resort, there was still some line dancing and hee-hawinggoing on celebrating being in Nashville.
Katz kicks off the show
Keynote speaker Alan Katz opened this year's Benefits Selling Expowith a look at how brokers can be prepared for the shiftinglandscape and how they can improve their bottom line.
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