Over the years, FreeERISA has tried a lot of things to make lead generation more effective, like plan-type searches and the Whack-a-Health-Plan Flash game.
Despite our best efforts, few things remain as popular as the ability to pull up benefit and retirement plans by ZIP code.
It makes sense, when you think about it. If you live and work in Cincinnati, why would you want to sell in Knoxville? Then again, who wants to live and work in Cincinnati?
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