Among the most widespread technological developments in recentyears is the emergence of social media as primary conduits ofcommunication, both business and personal.

In fact, the intermingling of communications modes betweenpersonal and business needs has helped make participation inFacebook, LinkedIn, Twitter, YouTube and other social-mediaplatforms almost mandatory among those who desire to remain fullyinformed during the breakneck-speed development of thistechnological age.

The modern communications phenomena seem to touch every elementof 21st-century life – including entertainment options,retail-bargain opportunities, the latest in political developments,travel suggestions, sports action, unique food recipes, restaurantreviews, home-improvement ideas and, yes, health care benefits.

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