More say they would shop for coverage through a health insurance exchange
By Kathryn Mayer|May 01, 2012 at 08:00 PM|The original version of this story was published on Benefitspro Magazine
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More people looking to buy health insurance say they would shop for coverage through a health insurance exchange if they had the opportunity, according to a J.D. Power and Associates health plan study.
A majority of health plan members who purchase insurance on their own say they would likely use one of the state health insurance exchanges (55 percent), while 39 percent of those covered under an employer-sponsored program indicate they would shop for insurance through an exchange if it were available.
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