In a world of flat financial returns and dodgy investment options, the old tried and true world of life insurance might be a solid footing for a secure retirement plan – but advisors, for the most part, are steering clear of the product.

A new survey by Saybrus Partners, a subsidiary of the Phoenix Companies, Inc., suggests that more than half of financial advisors admit they steer clear of discussions about the benefits of life insurance, when speaking to clients on general financial planning issues.

Only 34 percent of those polled said they felt "very comfortable" recommending life insurance to their clients, and almost a fifth of those contacted said they were "uncomfortable" or "very uncomfortable" recommending policies to their clients.

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