MassMutual teams with design school to reach younger retirement audience
The company's Retirement Services Division is working with Rhode Island School of Design students to promote retirement planning among 20-somethings.
By Michael K. Stanley|July 20, 2012 at 08:23 AM
Thank you for sharing!
Your article was successfully shared with the contacts you provided.
Mass Mutual’s Retirement Services Division, a division within Massachusetts Mutual Life Insurance Company of Springfield, Mass., has begun to look for new ways to inform younger people about the importance of planning for their retirement.
MassMutual’s Retirement Services Division chose Rhode Island School of Design’s (RISD) graphic design students in the hope that they will be able to develop effective advertisements that encourage 20-somethings to better prepare for their retirement.
Complete your profile to continue reading and get FREE access to BenefitsPRO.com, part of your ALM digital membership.
Your access to unlimited BenefitsPRO.com content isn’t changing. Once you are an ALM digital member, you’ll receive:
Critical BenefitsPRO.com information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
Exclusive discounts on ALM, BenefitsPRO magazine and BenefitsPRO.com events.
Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
There are five different approaches and consulting types when it comes to working with employers on benefits. Identify which type you fall into and learn fresh ideas from the other approaches in this guide.
It’s no secret that health benefits have struggled to keep up with workforce expectations during the Great Resignation. Remaining competitive means employers must streamline their health benefits, put employees first and deliver on brand values. Download this guide to help your clients gain an edge in 2022 with their health benefits.
Amid mass resignations and record-high job openings, employees are now firmly in the driver’s seat when it comes to where and how they work. So, how are you going to stand out in this highly competitive market? This guide outlines a forward-thinking health benefits strategy that will ensure your company remains competitive in 2022 and beyond.