Startup companies are fresh and new—and their ideas reflect it. A new report finds startups lead the charge in the wellness revolution.

A survey of more than 1,000 small business owners by Humana and the National Small Business Association finds 63 percent of startups already have adopted health and wellness programs.

And most, at 85 percent, say wellness programs are well worth the investment, and help aid in recruiting and retaining employees.

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