The Principal Financial Group announced the launch of the Principal Deferred Income Annuity Tuesday.

Deferred income annuities (DIAs) have been gaining popularity in recent years as waves of baby boomers begin to retire. Increasingly, retirees and pre-retirees are looking for guaranteed lifetime income to protect against longevity risk.

The Principal Deferred Income Annuity gives customers a flexible premium option while guaranteeing a certain amount of income.

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