Financial services professionals overwhelmingly agree there are big opportunities in the micro-small plan 401(k) market.
According to a series of studies conducted by Guardian Retirement Services, nearly 65 percent of respondents say they believe that niche market holds massive potential for retirement advisors and others in the financial services field.
Currently, more than 50 million Americans participate in company-sponsored 401(k) plans, accounting for $3 trillion in assets. Of that total, 90 percent work at small businesses, with plans holding less than $10 million in total assets. A deeper look at the data shows 80 percent of those workers are enrolled in micro-small plans holding less than $2.5 million.
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