At least one more company, Getinsured.com, has received permission to plugin to the public exchange "data hub."

It and eHealth Inc., among others, are trying to lay thegroundwork to serve as "Web entity brokers" for the 35 stateexchanges that the Centers for Medicare & Medicaid Serviceswill operate.

Some news organizations are reporting that as many as five Webbrokers may have negotiated data hub agreements withCMS. A CMS representativedeclined to release a list of the Web brokers with exchange datahub agreements.

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Allison Bell

Allison Bell, a senior reporter at ThinkAdvisor and BenefitsPRO, previously was an associate editor at National Underwriter Life & Health. She has a bachelor's degree in economics from Washington University in St. Louis and a master's degree in journalism from the Medill School of Journalism at Northwestern University. She can be reached through X at @Think_Allison.