If you have a staff job, you might want to get down on your knees and thank the universe for TDA_Boulder and its Happy Hour Virus. Now, you too can leave early on Friday, just like the big bosses, with a perfectly thought-out alibi.

TDA_Boulder is a Boulder (obviously), Colo., creative services agency that takes "creative" to new levels with its Happy Hour Virus. This is a gimmick designed to make it look like your computer has gone bust on you, leaving you no alternative but to storm from work in frustration headed for a source of solace that will be known only to you and friends and family.

Here's how it works:  Go to HappyHourVirus.com site.

Continue Reading for Free

Register and gain access to:

  • Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Dan Cook

Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.