Have you checked Yelp yet to see how your primary care physician rates with his patients?

While evaluation of physicians hasn't quite come to that yet, platforms that allow patients to critique their medical practitioners are becoming increasingly popular and could influence many people's decisions when they select a doctor or other caregiver.

That's the conclusion of a University of Michigan Medical School study that crunched 2012 data gleaned from interviews with 3,563 patients asking them about their awareness of and use of online medical review sites.

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Dan Cook

Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.