More than 70 percent of those in a survey who purchased health insurance via an exchange for 2014 will be back again to acquire coverage for 2015.

That's what a Gallup survey of 407 adults who selected health insurance through a state or federal exchange found. Further, those who got their insurance through an exchange were about as positive about the quality of the coverage as people with health insurance acquired through traditional means. And they are happier with the cost of insurance than the average insured U.S. adult.

"As the health care exchanges reopen on Nov. 15, these data suggest that the currently uninsured will mostly be pleased with the outcome if they opt to use the exchanges to obtain insurance on this second go-around," Gallup said.

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