Lobbying to kill PPACA's tax on medical devices is picking up steam.

The industry's two primary trade groups celebrated the new year by releasing the results of surveys that indicate the tax has already taken a toll on the industry, and will take a far greater one the longer it is in place.

The groups—the Medical Device Manufacturers Association and the Advanced Medical Technology Association—timed their releases to catch the eye of the White House and Congress as both components of government swing back into action following the winter break.

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