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Ever heard of SMART goals? The “M” stands for “measurable.” For example, a writer might have a goal stating: “I will write every day.” That’s not a SMART goal. It doesn’t say how much I will write every day. Writing “Wish you were here!” on a postcard would meet this goal. It would not, however, satisfy the goal’s objective (to become a better writer). A SMART goal might say: “I will write 500 words a day.” But does this still meet the objective? Not if I write the word “SMART” 500 times. A better SMART goal would be “I will write a chapter a day.” Just because we can measure something doesn’t mean it’s relevant to our purpose.

Christopher Carosa


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