The world of low-cost, tech-driven advisory solutions officially has it latest entrant, one that's throwing its big brand behind the push to attract younger and fee-conscious retirement savers.
Charles Schwab has opened its Intelligent Portfolios platform to the retail market, calling it "Blue."
The firm's tech play won't be all digital, however. Customers will be able to talk to branch brokers or chat with call-center representatives.
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