Don’t let Zenefits drink your milkshake...

In a recent post, I made the comment, If youre losing business to Zenefits, focus on your business, not theirs.

By Kevin Trokey | April 02, 2015 at 10:23 AM

Note to readers – You may be surprised to see another post with Zenefits in the title. I want to be very clear – attacking Zenefits is not my intent. Generating some healthy perspective and dialogue in the industry is my intent. I've seen and heard many open discussions in the past couple of weeks that I think are very healthy and necessary for everyone, and we all need to keep thinking and talking about these ideas. And if you have followed our writing for any period of time, you know that we have as a primary goal the preservation of our industry, the independent agency system.

Clearly the independent agency system is not perfect, far from it, but it fills a critical need that today's employers need more than ever before. If you are able to read through the posts with a reasonably objective eye, my hope is that you will see a somewhat balanced criticism of some practices we feel hurt our industry. Yes, I have used Zenefits as a specific example, but I am also quick to point out that they are not alone.

Our goal is not to bash on anyone, but to hopefully start a dialogue that results in the strengthening of this great industry.

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