Don’t let Zenefits drink your milkshake...

In a recent post, I made the comment, If youre losing business to Zenefits, focus on your business, not theirs.

By Kevin Trokey | April 02, 2015 at 10:23 AM

Note to readers – You may be surprised to see another post with Zenefits in the title. I want to be very clear – attacking Zenefits is not my intent. Generating some healthy perspective and dialogue in the industry is my intent. I've seen and heard many open discussions in the past couple of weeks that I think are very healthy and necessary for everyone, and we all need to keep thinking and talking about these ideas. And if you have followed our writing for any period of time, you know that we have as a primary goal the preservation of our industry, the independent agency system.

Clearly the independent agency system is not perfect, far from it, but it fills a critical need that today's employers need more than ever before. If you are able to read through the posts with a reasonably objective eye, my hope is that you will see a somewhat balanced criticism of some practices we feel hurt our industry. Yes, I have used Zenefits as a specific example, but I am also quick to point out that they are not alone.

Our goal is not to bash on anyone, but to hopefully start a dialogue that results in the strengthening of this great industry.

Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.

  • Critical BenefitsPRO information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and BenefitsPRO.com events
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

By Michael Popke | June 17, 2024

Almost 20% had to choose between health care or paying a bill, while 14% had difficulty affording a prescription.

Half of U.S. workers financially unprepared for unexpected medical event

By Nick Rockwell | June 17, 2024

Brokers benefit from boom in voluntary market

Voluntary benefits sales reach historic highs

By Alan Goforth | June 14, 2024

Of those that currently offer coverage only for diabetes, 19% are considering offering the drugs for weight loss as well.

Increasing number of employers covering GLP-1 drugs for weight loss, survey finds
Demystifying HSAs: Breaking Down Recent HSA Trends & Myths link

Infographic

Sponsored by InComm Benefits

Uncover the truth about HSA myths and recent trends with this survey results infographic based on the 2024 answers of 1500+ employees.

Broker Guide: Overcome Your Clients' Top 4 Cost Barriers link

Guide

Sponsored by Nonstop Administration and Insurance Services, Inc.

Discover innovative solutions to help your clients overcome cost barriers in health insurance.

The Benefit Stakeholder Cheat Sheet: Insights for Brokers to Engage CEOs, CFOs, and HR Leaders link

Cheat Sheet

Sponsored by ArmadaCare

Unlock the secrets to becoming the go-to advisor for CEOs, CFOs, and HR leaders with our comprehensive Benefit Stakeholder Cheat Sheet. Discover key business goals, pain points, and conversation starters tailored to each stakeholder. Equip yourself with the tools to add value and stand out in a competitive market.