There's a new player in the health care venture capital world: the National Business Group on Health.

NBGH was formed several years ago as a voice for large businesses in the national conversation to develop ways to rein in runaway health costs. As NBGH has evolved, it's taken on a larger role in both advocating for change in the health industry and finding ways for businesses to address escalating costs.

Its latest effort is the Health Innovations Forum, which it characterizes as a sort of "Shark Tank" to identify startups in the health industry that could offer significant contributions to the way health care is delivered.

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Dan Cook

Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.