Editor's note: Benefits Selling's Broker of the Year finalists will be revealed Monday-Friday this week. Meet our third finalist.

The difference between a stock car race and a drag race is pretty basic. NASCAR drivers have to endure 500-mile tests of mind and body behind the wheel of an 800-horsepower machine just to have a chance to make it to Victory Lane.

A drag race is over in less than 10 seconds. And while that's the way some sales people manage their client relationships, that isn't the way David Contorno, CEO of Lake Norman Benefits, goes about his business. No, Contorno is running a longer race in an effort to provide great benefits to his clients — many of whom already have taken home a checkered flag in the form of better health care and positive movement in plan costs.

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