Ok, so one thing I'm really good at is branding, connecting and getting the word out so I thought I'd share a few tips of things I use frequently:

1. Announcement postcards. In this day and age of email marketing, I have found that people miss getting mail. Have you done something amazing? Have you received an award? Tell people! It's easy and cheap to do a quick postcard through companies like Vistaprint, where you can get 500 postcards for way under $100. When I became national president of WIFS (www.wifsnational.org), I send out a postcard to clients and referral sources thanking them for supporting me through my journey and it turned into referrals.

Continue Reading for Free

Register and gain access to:

  • Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.