Businesses need to “turn up the heat” in educating consumers about health savings accounts and health reimbursements accounts, according to Acclaris, a tech consulting firm for account-based health care plans.
The firm recently conducted a survey of more than 300 health industry professionals that showed the difficult task the industry faces convincing consumers to take a chance on HSAs and HRAs.
What's the solution? A little over half of respondents said employers should take a more active role in explaining the benefits of such plans to workers. Meanwhile, 21 percent said it is the duty of insurance brokers, 7.5 percent said it should be the responsibility of the consumers themselves, 3 percent said the government should step in and 10 percent suggested others.
—Jack Craver
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