Cold turkey is frequently touted as the most effective way to quit smoking, and a new study reaffirms that belief.
A study of 700 heavy smokers trying to quit in the United Kingdom found that those who quit abruptly were most likely to kick the habit in the long run.
Half of those in the study were told to go cold turkey, by picking a day to quit and trying not to pick up a single cigarette afterwards. Others were told to try to gradually reduce their cigarette consumption over a two-week period, at the end of which they would quit entirely.
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