10 states where the most life insurance is sold

Revenue from life insurance premiums is on the rise. Here are the 10 states that post the biggest numbers.

Thank you for sharing!

Your article was successfully shared with the contacts you provided.

The stats are well-known: Less than 60 percent of the United States population has life insurance.

Most consumers think they need more coverage, but don’t think they can afford it. In part, this is because the cost of life insurance is not widely understood: 80 percent of consumers misjudge the expense associated with term life insurance.

Complete your profile to continue reading and get FREE access to BenefitsPRO.com, part of your ALM digital membership.

Your access to unlimited BenefitsPRO.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

Critical BenefitsPRO.com information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
Exclusive discounts on ALM, BenefitsPRO magazine and BenefitsPRO.com events.
Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com

Already have an account? Sign In Now

Nichole Morford

As ALM's Digital Editor-in-Chief, Nichole Morford is responsible for the development of digital strategies to maximize web traffic, deepen audience engagement and effectively monetize digital products. Previously, as Editorial Lead, Digital Content Strategy for ALM's Insurance Group, Morford directed the digital strategy and growth of the division’s web products. Prior to joining ALM through the acquisition of Summit Professional Networks, Morford was managing editor of LifeHealthPro.com and managing editor of Agent's Sales Journal magazine. She started her career as an editor at Penguin Group.

Dig Deeper

Voluntary Benefits

Recommended Stories

What’s your plan for the employee mental health revolution?

Charlotta Winslow-Jenkins | July 26, 2021

The mental health revolution calls for a new approach to benefit strategy.

Real-time benefits administration: Data, communication and action

John Thomas | July 26, 2021

To remain competitive, brokers and consultants need to embrace technology as more than an automation tool used monthly, quarterly, or even yearly. Instead, they need to consider how technology like real-time analytics can pave the way for strategic, year-round, personalized and robust benefits administration.

Survey: CHRO leads DEI efforts at more than half of employers

Alan Goforth | July 26, 2021

Wondering how your DEI planning compares to other companies? Here are a few insights.

Resource Center

Ensure that your clients’ mental health benefits are meeting their employees’ needs.

Guide

BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join BenefitsPRO.com now!

Unlimited access to BenefitsPRO.com - your roadmap to thriving in a disrupted environment
Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
Exclusive discounts on BenefitsPRO.com and ALM events.