In the 15-plus years he's sold voluntary benefits, Joseph Alfonsi has seen industry jargon evolve along with tectonic shifts in the health care marketplace.
Take the concept of bundling. Depending on which broker you ask, Alfonsi said, you may get several different definitions of this approach.
Traditional group health brokers consider “bundling” the act of pairing major medical with ancillary products like vision and dental.
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Nick Thornton
Nick Thornton is a financial writer covering retirement and health care issues for BenefitsPRO and ALM Media. He greatly enjoys learning from the vast minds in the legal, academic, advisory and money management communities when covering the retirement space. He's also written on international marketing trends, financial institution risk management, defense and energy issues, the restaurant industry in New York City, surfing, cigars, rum, travel, and fishing. When not writing, he's pushing into some land or water.
