Employers wanting to add wellness programs or increase their effectiveness need to consider what makes those programs valuable to employees.

And that could depend on whether workers are rewarded for participation, as well as how personalized programs are and whether employers understand what employees want those programs to offer.

That’s according to a survey from Denver-based health care IT company Welltok Inc. and the Washington, D.C.-based nonprofit National Business Group on Health, which found that, while most employees see such programs as having value, whether they actually participate might come down to whether they’re rewarded for doing so.

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