The New York Times investigative reporter Charles Duhigg, aPulitzer Prize winner for his series on Apple, “The iEconomy,” knows more than a thing or twoabout being sharply focused and super-productive. He shares these concepts inan interview with BenefitsPRO's sister publication,ThinkAdvisor.

The business writer, several of whose recent articles examinethe Trump White House, spent years culling productivity insights from neuroscience andbehavioral economics research, and CEOs’ personal experiences topen his 2016 bestseller, “Smarter Faster Better: The Transformative Power of RealProductivity” (Random House), just out in paperback.

Author of the earlier bestselling “The Power of Habit,” Duhigg, who worked in privateequity before becoming a journalist, argues that greaterproductivity is a skill that can be learned, and he identifieseight key drivers for that, ranging from motivation todecision-making.

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Jane Wollman Rusoff

Jane Wollman Rusoff is a ThinkAdvisor contributing editor specializing in interviews with thought leaders. She has written for ThinkAdvisor since its inception and was a contributing editor to Research magazine, a predecessor to ThinkAdvisor, starting in 1992.

Jane has received two AZBEE Awards from the American Society of Business Publication Editors. She has contributed articles to The New York Times, The Washington Post, the Los Angeles Times and Esquire, among numerous other publications.

Jane has written or co-authored five books, including three written with “Tonight” show creator Steve Allen. Jane was a staff editor with London Express Features and Billboard’s Merchandising Magazine. She has interviewed and profiled thousands of entertainment personalities, including Ray Charles, George Clooney, Angelina Jolie and Meryl Streep.

Jane is the founder of