On this episode of ShiftShapers, Jeff Hogan shares theinnovative approach his company has used to deliver anengaging, modern, and consultative approach to employee benefits. Atthe core of this approach lies a focus on building strongpartnerships with brokers to provide better options for employersand employees alike.
|Related:Forprospecting and marketing, preparation isparamount
|Jeff and his team encourage employers to view theirbenefits offerings like any other corporate asset. Oncethey’ve established this mindset, Jeff works closely with hisbrokers to bring them quarterly data and analytics about everythingfrom core benefits to wellness and other benefit initiatives.
|Jeff shares a practical example of this process in action andillustrates its financial and medical benefits. He also talksabout the effects of the ACA on brokers and clients. Tune in tohear how you can adapt this model to your practiceand bring greater value to clients while differentiating your agency.
|SPONSOR: Captivated Health (www.captivatedhealth.com)
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