There’s one word to describe today’s benefits administration space: complex. Benefits managers have a number of areas to handle, including administration, payroll and compliance, not to mention a host of different products — from employee benefits offerings to an emerging world of unique consumer-oriented services that support the health and financial well-being of the employee. Then there’s the challenge of gathering a mass of group and employee data and getting it to the ecosystem of third parties that support these services. And, of course, all of this has to be done while trying to control benefits-related costs.

For an enterprising broker, the challenges faced by a harried human resources administrator present a special opportunity. Brokers can save the day by offering an array of solutions that sort through the maze of the benefits administration space, bringing clarity, value, convenience and bottom-line benefits.

Complexity reigns