(Bloomberg) -- The health insurance industry is betting that a different government program will soothe its ills after the turmoil around the Affordable Care Act.

As big insurers have retreated from Obamacare’s individual market, they’re focusing instead on Medicare Advantage, a politically popular program that’s being embraced by a growing population of older Americans.

The market is dominated by two large players: No. 1 UnitedHealth Group Inc. has seen the number of people enrolled in its Medicare Advantage plans climb by 23 percent over the past year to 4.8 million, while No. 2 Humana has held steady at 3.3 million.

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