Eric Silverman is one of the most disruptive forces in the areaof “enhanced benefits”. You may have been calling them“voluntary” or “ancillary”, but Eric is passionate in his beliefthat neither of those words make the case for a benefit offeringthat is more important to clients and employees than everbefore.

In this fast-paced interview, Eric explains how advisorsinterested in enhanced benefits fall into four distinct classes anddelves into which group you want to be in for maximum productivityand client satisfaction. If you are currently active in this spaceor if you have been on the sidelines thinking about how toincorporate these solutions into your practice's offerings, makesure to listen to this episode.

SPONSOR: Captivated Health (www.captivatedhealth.com)

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