Cara Kirsch is vice president at SilverStone Group, afull-service resource management organization offering customizedservices to meet business and private clients' specific needs.

Paul Wilson: How did you get your start in thebenefits industry?

I've been in benefits for 20 years. I started on the employerside in an employee benefits department. I moved to consulting,where I wrote employee benefits communication. I then started to dogeneral health and welfare consulting before moving toUnitedHealthcare, where I did account management and sales for nineyears. I was recruited by Blue Cross Blue Shield of Nebraska in2011 to run their sales strategy. I'm from Nebraska, but was livingin the Bay Area, so I decided to come back. After a couple ofyears, I was really burnt out and wanted to do something different.The day after I left, I got a call from SilverStone Group. It wasthe perfect place for me. It's been amazing.

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