Dr. Marc Grossman, Founder and CEO at PriceMDs, has a unique30-year perspective on the industry, having spent time as asurgeon, an administrator and a hospital owner. Over that time hehas developed a keen sense of the chaotic and often adversarial pricing system that is prevalent intoday’s medical and insurance industries.

He believes that “episode Of care” pricing for non-emergencyprocedures can help all constituencies operate in a moreintelligent, effective and efficient manner while drivingsignificant cost savings without sacrificing quality of care oroutcomes.

Sponsor: Captivated Health (www.captivatedhealth.com)

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